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14
Three levels of a product

Core product
“What is the buyer really buying?”
When designing products, marketers must first define the core, problem-solving benefits or services that consumers seek.
Actual product
Product planners need to develop product and service features, design, a quality level, a brand name, and packaging.
Augmented product
Company offers additional customer service and benefits around the product.

Karteninfo:
Autor: Elisa
Oberthema: Business Economics
Thema: Marketing
Schule / Uni: Hanze Hogeschool
Ort: Groningen
Veröffentlicht: 14.02.2010
https://sprunksters.io/games/sprunki-Phase-8-New-Version
https://sprunksters.io/
https://sprunksters.io/games/sprunki-Pyramixed-0-9-Update
Sprunki Sprunksters is an interactive music creation game based on Incredibox, allowing players to mix and create unique music by dragging and dropping different animated characters.