CoboCards App FAQ & Wishes Feedback
Language: English Language
Sign up for free  Login

This flashcard is just one of a free flashcard set. See all flashcards!

All main topics / Management / MKT1 / MKT
74
8. With respect to adopter categories, the ___ are skeptical and they
     adopt an innovation only after a majority of people have tried it.
     a.  early adopters
     b.  early majority
     c.  late majority
     d.  laggards
c
New comment
Flashcard info:
Author: mariagrau25
Main topic: Management
Topic: MKT1
Published: 07.04.2010

Cancel
Email

Password

Login    

Forgot password?
Deutsch  English