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All main topics / Business / Public Relations / APR
100
When is a communication audit conducted and what is it?
Conducted during the Research/Situation Analysis phase.

A systematic documentation of an organization's communication efforts for the purpose of understanding how it communicates with its publics.
Tags: Research
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Flashcard info:
Author: Erin
Main topic: Business
Topic: Public Relations
Published: 19.11.2011

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