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All main topics / BWL / International Marketing Management / imm2
20
International communication may fail due to;
a. inadequate media
b. cultural barriers
c. lack of market understanding
d. all of the above
d
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Flashcard info:
Author: CoboCards-User
Main topic: BWL
Topic: International Marketing Management
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 09.11.2010

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