Zu dieser Karteikarte gibt es einen kompletten Satz an Karteikarten. Kostenlos!
55
Qualitex
DRY CLEANING COLOR- TRADEMARK
i. Anything capable of carrying meaning (color, sound, scent etc.)- must be packaging, not product
ii. Secondary Meaning only required on descriptive things (last names, color)
-Secondary meaning is the signified (color must conjure up brand)
iii. Only get color trademark on a specific product (not all greens)
i. Anything capable of carrying meaning (color, sound, scent etc.)- must be packaging, not product
ii. Secondary Meaning only required on descriptive things (last names, color)
-Secondary meaning is the signified (color must conjure up brand)
iii. Only get color trademark on a specific product (not all greens)