This flashcard is just one of a free flashcard set. See all flashcards!
50
During which of the following stages of the marketing planning process are budgets, sales and profit expectations developed?
a. preliminary analysis and screening
b. adapting the marketiing mix to target markets
c. developing the marketing plan
d. implementation and control
a. preliminary analysis and screening
b. adapting the marketiing mix to target markets
c. developing the marketing plan
d. implementation and control
c
Flashcard info:
Author: CoboCards-User
Main topic: BWL
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 09.11.2010