This flashcard is just one of a free flashcard set. See all flashcards!
21
3) Specify: Who do you target? If your sample must be representative of the population, you should use a sample. If not, you should use a sample. Under which are convenience and random samples?
Probability Sample
Non-probability Sample
Random sample is a probability sample. Convenience is a Non-probability sample.
Non-probability Sample
Random sample is a probability sample. Convenience is a Non-probability sample.
Flashcard info:
Author: savhighsmith
Main topic: Economics
Topic: Marketing
School / Univ.: UGA
City: Athens
Published: 14.12.2010