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All main topics / Management / MKT1 / MKT
97
7. One of the problems with focus group interviewing is the potential for greater:
     a.  interviewer bias.
     b.  respondent boredom.
     c.  respondent ignorance.
     d.  interviewer incompetence.

a
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Flashcard info:
Author: mariagrau25
Main topic: Management
Topic: MKT1
Published: 07.04.2010

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