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63
consumer socialisation
the process by which young people acquire skills, knowledge and attitudes relevant to their functioning in the marketplace
sources:
Family (authoritarian, disregardfull (vernachläsigend), soft/yielding/indulgent
Media (TV / Web as electronic babysitters)
sources:
Family (authoritarian, disregardfull (vernachläsigend), soft/yielding/indulgent
Media (TV / Web as electronic babysitters)
Flashcard info:
Author: CoboCards-User
Main topic: HTW Consumer Behaviour
Topic: Marketing
School / Univ.: HTW Chur
City: Chur
Published: 17.01.2015