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What companies would you suggest have implemented an effective
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EFFECTIVE IMC WORLD (GRADED)
IMC enables companies to effectively build a brand in the marketplace. IMC is about integrating all of the company’s promotional efforts to provide a consistent brand experience for each touch point the consumer has with the brand—review Figure 1-2 in the textbook to see of all the elements in the promotional mix. What companies would you suggest have implemented an effective IMC strategy? What companies have not? (There are no rights and wrongs here; this is based on your judgment.)
THE PERSUADERS (GRADED)
Please watch The Persuaders at PBS.org
https://www.devrycourses.com/product/devry-mktg-410-week-1-discussions-latest/
EFFECTIVE IMC WORLD (GRADED)
IMC enables companies to effectively build a brand in the marketplace. IMC is about integrating all of the company’s promotional efforts to provide a consistent brand experience for each touch point the consumer has with the brand—review Figure 1-2 in the textbook to see of all the elements in the promotional mix. What companies would you suggest have implemented an effective IMC strategy? What companies have not? (There are no rights and wrongs here; this is based on your judgment.)
THE PERSUADERS (GRADED)
Please watch The Persuaders at PBS.org
Tags: DEVRY MKTG 410 WEEK 1DEVRY MKTG 410 WEEK 1 DISCUSSIONS LATEST
Source: https://www.devrycourses.com/product/devry-mktg-410-week-1-discussions-latest/
Source: https://www.devrycourses.com/product/devry-mktg-410-week-1-discussions-latest/
Flashcard info:
Author: CoboCards-User
Main topic: Education
Topic: Education
School / Univ.: devry university
City: UK
Published: 12.02.2020