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What are the 10 steps for writing a public relations plan (following the research phase)?

1. Overall goal
2. Target audiences
3. Objectives for those audiences
4. Strategies
5. Tactics
6. Activities
7. Evaluation
8. Materials
9. Budget
10. Timetable and Task List

Tags: RPIE
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Flashcard info:

Author: Erin

Main topic: Business

Topic: Public Relations

Published: 19.11.2011

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