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All main topics / Economics / Marketing / Mark 3000 Exam 2
22
What are the two types of errors in samples?  Which is larger?
Measurement error - difference b/w the info desired and the info provided by the measurement process, Larger

Sampling error - sample somehow does not represent target population
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Flashcard info:
Author: savhighsmith
Main topic: Economics
Topic: Marketing
School / Univ.: UGA
City: Athens
Published: 14.12.2010

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