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4
Fitzgerald-Paire inc. views pricing as a tool for achieving long term profits, building market share quickly, and delaying/ restricting competitive entry. The company is MOST likely to favour;
a. penetration pricing
b. price skimming
c. prestige pricing
d. gray market pricing
a. penetration pricing
b. price skimming
c. prestige pricing
d. gray market pricing
a
Flashcard info:
Author: CoboCards-User
Main topic: BWL
School / Univ.: Hanze Hogeschool
City: Groningen
Published: 09.11.2010