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57
characteristics of opinion leaders
-innovators
-early and innovative communicators
-socially active
-appear conscious and narcissistic
-well-informed
-opinion seekers
-early and innovative communicators
-socially active
-appear conscious and narcissistic
-well-informed
-opinion seekers
Flashcard info:
Author: CoboCards-User
Main topic: HTW Consumer Behaviour
Topic: Marketing
School / Univ.: HTW Chur
City: Chur
Published: 17.01.2015