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Describe the four segments of the mature market
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WEEK 2: MATURE MARKETS & INNOVATION AND THE INTERNET
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You just started your first marketing job, and your supervisor wants you to become more knowledgeable of the mature market because she sees this market as a growing opportunity. Describe the four segments of the mature market that have been identified through gerontographics, including Healthy Indulgers, Ailing Outgoers,Healthy Hermits and Frail Recluses.
Tags: DEVRY MKTG 578 WEEK 2, DEVRY MKTG 578 WEEK 2 DISCUSSION LATEST
Source: https://www.devrycourses.com/product/devry-mktg-578-week-2-discussion-latest/
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Flashcard info:
Author: CoboCards-User
Main topic: Education
Topic: Education
School / Univ.: devry university
City: UK
Published: 12.02.2020

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