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149
What are the five ways people are categorized in diffusion?
Innovators - do it first
Early adopters - most important group influential
Early majority - also important influence
Majority - at the tipping point, has diffused
Nonadopters - laggards
Early adopters - most important group influential
Early majority - also important influence
Majority - at the tipping point, has diffused
Nonadopters - laggards
Tags: Theory
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