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PIMS-Studie
- Profit Impact of Market Strategy
- Welche Determinanten wirken auf den RoI und den Cash Flow? (-> Identifikation strategischer Erfolgsfaktoren)
- Wie ändern sich RoI und Cash Flow bei einer Strategieänderung? (-> Wirkungsweise strategischer Erfolgsfaktoren)
- Erhebung der Informationen erfolgt mit Fragebögen
- Multiple Regressionsmodelle liefern Erkenntnisse über Zusammenhänge
Tags:
Source: SM5.2
Source: SM5.2
lilycollins9x@gmail.com (11.02.2025)
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Flashcard info:
Author: CoboCards-User
Main topic: BWL
School / Univ.: hslu
City: Luzern
Published: 07.03.2013