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All main topics / Business / Public Relations / APR
56
What is a census and when is it especially useful?
A 100% sample.

Identify everyone in your universe and everyone gets an opportunity to respond.

Especially useful with small well-defined populations. Universe is less than 300.

Tags: Research
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Flashcard info:
Author: Erin
Main topic: Business
Topic: Public Relations
Published: 19.11.2011

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