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week 1
first Screen
From “Preparing Effective Business Plans” by Bruce R. Barringer
Part 1: Strength of Business Idea
Name or type of business:
For each item, circle the most appropriate answer and make note of the (-1), (0), or ( 1) score.
Low Potential (-1)Moderate Potential (0)High Potential ( 1)
1.Extent to which the idea:
• Takes advantage of an environmental trend
• Solves a problem
• Addresses an unfilled gap in the marketplaceWeakModerateStrong