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All main topics / BWL / Entrepreneurship

Entrepreneurship I (63 Cards)

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Entrepreneurship vs. Intrapreneurship
"Entrepreneurship" in etablierten Großunternehmen heißt Intrapreneurship.


Intrapreneurship
  • Förderung unternehmerischen Handelns
  • Risikoübertragung an einzelne Akteure
  • Schaffung von Handlungsspielraum innerhalb bestehender Strukturen
Tags: Intrapreneurship
Source:
Flashcard set info:
Author: Zaunpfahl
Main topic: BWL
Topic: Entrepreneurship
School / Univ.: RWTH Aachen
City: Aachen
Published: 16.02.2012
Tags: Brettel, 2011, Entrepreneurship, WIN, Gründertraining, Gründer, Gründung
 
Card tags:
All cards (63)
Erfindung (1)
Individual Opportunity Index (1)
Innovation (2)
Intrapreneurship (1)
Liabilities (1)
Marketingstrategien (1)
Opportunity (1)
Schumpeter (3)
Technology Push; Market Pull (1)
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